Entertained; Mainstreaming of the Locavore Movement
Over the weekend we made the 6 hour long journey to visit Joe’s sister and her husband’s farm/home in upstate New York. And were we ever well fed once we arrived there. They live the life of the locavore, growing as many of their own vegetables as possible and buying cheese, meats and produce from other local farmers. They don’t farm for commercial purposes, rather, it’s done out of a love for good food. So all weekend long we were entertained and treated to lovely meals made with as many local ingredients as possible. These delectable kebabs were the main course on our first night. They were accompanied by a delicious salad and a side dish of sugar snap peas and zucchini that were dressed with a garden pesto. Thus proving that healthy and tasty aren’t mutually exclusive concepts.
The Locavore Movement Marches Onward…
I stopped in a conventional supermarket today to pick up just a few necessities and was greeted by this mock farmer’s market as soon as I walked through the electric doors. Each of the items for sale in this display of produce came with a sign indicating the farm that grew it. If a large supermarket is putting in the effort to set up a fake local farmstand, they must either be feeling pressure from consumers, or competition from the real farmstands. I picked up a few fragrant peaches. As Annie would say, 5 Stars for local products!
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I think nothing beats the local stand and putting local products in a closeby store helps the store and the local farm. The simulated farmstand is probably a very good way of conveying the local product message. Its much more effective than a sign in my opinion. A farmstand is worth a thousand words.
I travel alot and I look forward to the day when local restaurant cuisine will supplant the ubiquitous homogenous cusine of the corporate restaurant chains.
You’re right. The fake farmstand stopped me dead in my tracks, even though I was in a rush.
I agree with your wish for the replacement of restaurant chains with local restaurants. However, that probably won’t happen because the chains are just too good at what they do. I never understand the crowds I see in those chains, willing to wait hours for a table when a nice local establishment next door can seat you in 10 minutes. But the chains have figured out the formula to create demand.